<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:georss='http://www.georss.org/georss' xmlns:gd='http://schemas.google.com/g/2005' xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-6387017872090573231</id><updated>2012-01-25T13:10:31.384-08:00</updated><category term='promoted tweets'/><category term='patent cost'/><category term='WINMEC'/><category term='patent law'/><category term='patent litigation'/><category term='organizational changes'/><category term='collaboration'/><category term='small business'/><category term='strategy'/><category term='competition'/><category term='private placement'/><category term='Cisco'/><category term='Durg companies'/><category term='liver disease'/><category term='linkedin'/><category term='Apple'/><category term='Mark Hurd'/><category 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computing'/><category term='venture capital funding'/><category term='patent disputes'/><category term='patents'/><category term='electric tarrifs'/><category term='angel investors'/><category term='corporate termination'/><category term='iPhone'/><category term='business finance'/><category term='product management'/><category term='business process patent'/><category term='Endo Pharmaceuticals'/><category term='saas'/><category term='marketing'/><category term='california labor law'/><category term='governance'/><category term='BEV'/><category term='email marketing'/><category term='Ursula Burns'/><category term='electric prices'/><category term='Intel'/><category term='electric car industry'/><category term='startup investment'/><category term='Microsoft'/><category term='research and development'/><category term='technology innovation'/><category term='smb'/><category term='reader mail'/><category term='electric vehicles'/><category term='corporate boards'/><category term='Tylenol'/><category term='risk'/><category term='Oracle'/><category term='how to use linkedin'/><category term='board of directors'/><category term='ebook'/><category term='change readiness'/><category term='corporate branding'/><category term='3M'/><category term='fan mail'/><category term='marketing plan'/><category term='business law'/><category term='corporate strategies'/><category term='royalty audits'/><category term='green companies'/><category term='marketing social media'/><category term='small companies'/><category term='branding'/><category term='Xerox'/><category term='legal protection'/><category term='portrait painting'/><category term='product marketing'/><category term='business model'/><category term='risk taking'/><category term='pro bono volunteering'/><category term='HP'/><category term='closing business'/><category term='ebooks'/><category term='partnership'/><category term='intellectual property audits'/><category term='cloud computing'/><category term='business protection'/><category term='the directive group'/><category term='corporate transactions'/><category term='Green wave'/><category term='nonprofit volunteering'/><category term='King Pharmaceuticals'/><category term='corporate partnerships'/><category term='business transaction'/><category term='Google'/><category term='Abbott Laboratories'/><category term='business growth'/><category term='PHEV'/><category term='product pricing'/><category term='japan tsunami'/><category term='patent law suits'/><category term='patent filing'/><category term='enterprise market'/><category term='wireless'/><category term='electric utilities'/><category term='finance tips'/><category term='coffee'/><category term='revenue model'/><category term='UCLA WINMEC'/><category term='social media'/><category term='business patent'/><category term='market intelligence'/><category term='Vicodin'/><category term='management'/><category term='hp innovation'/><category term='benefits termination'/><category term='mobile'/><category term='smart grid'/><category term='Percocet'/><category term='synergy'/><category term='finance'/><category term='social networking guidelines'/><category term='Liion'/><category term='coffee brands'/><category term='Lithium-ion'/><category term='competitive intelligence'/><category term='coffee house'/><category term='funding'/><category term='private equity'/><category term='Palm'/><category term='Pain killers'/><category term='microblogging'/><category term='integrated critical communications infrastructure'/><category term='clean energy'/><category term='layoff law'/><category term='product'/><category term='Lithium-ion Batteries'/><category term='connectivity week 2011'/><category term='fuel efficiency'/><category term='painting portraits from photos'/><category term='permission marketing'/><category term='how to shut down a company'/><category term='brand strategy'/><category term='pain management'/><category term='organizational behavior'/><category term='itexpo'/><category term='intellectual properties'/><category term='smart meter'/><category term='organizational structure'/><category term='shutting down a company'/><category term='Mark Hurd Resignation'/><category term='EV'/><category term='sales operation'/><category term='Anne Mulcahy'/><category term='Commoditization'/><category term='GE'/><category term='debt financing'/><category term='business'/><category term='corporate values'/><category term='business closure'/><category term='entrepreneur'/><category term='Electric Car'/><category term='asset liquidation'/><category term='corporate hierarchy'/><category term='pricing strategy'/><category term='revenue generation'/><category term='HP invent'/><category term='licensing contract'/><category term='Caterpillar'/><category term='green products'/><category term='email campaign'/><category term='bankruptcy'/><category term='market capitalization'/><category term='Johnson and Johnson'/><category term='corporate strategist'/><category term='Leon Kaye'/><category term='price reductions'/><category term='using linkedin'/><category term='HP board'/><category term='patent resource'/><category term='due diligence'/><category term='forensic accounting'/><category term='green product branding'/><category term='ip licensing'/><category term='Autonomy acquisition'/><category term='change consulting'/><category term='specialty coffee'/><category term='revenue'/><category term='Palm Pre'/><category term='HEV'/><category term='successful deals'/><category term='email click-through'/><category term='pricing'/><category term='international patent'/><category term='media'/><category term='electric pricing'/><category term='Twitter'/><category term='cpmpetitors'/><category term='social networking etiquette'/><category term='organization'/><category term='bilski'/><category term='patent questions'/><category term='nonprofit organizations'/><category term='cash flow management'/><category term='ev1'/><category term='female CEOs'/><category term='pro bono consulting'/><category term='conferencing'/><category term='japan disaster relief'/><category term='social networking'/><category term='murdoch'/><category term='amazon'/><category term='intellectual property disputes'/><category term='Li-ion'/><category term='medium business'/><category term='CEO'/><category term='Mergers and acquisitions strategy'/><category term='starbucks'/><category term='brand royalty'/><category term='market expansion'/><category term='layoffs'/><category term='money allocation'/><category term='smart grid summit'/><category term='product innovation'/><category term='vc funding'/><category term='corporate structure'/><category term='acrylic painting'/><category term='board compensation'/><category term='licensing audits'/><category term='change management'/><category term='cloud services'/><category term='corporate identity'/><category term='email newsletters'/><category term='business partnerships'/><category term='newsletter marketing'/><category term='cost reduction'/><category term='entrepreneurship'/><category term='change process'/><category term='software-as-a-service'/><category term='company structure'/><category term='liver failure'/><category term='Hybrid'/><category term='marketing operation'/><category term='diller'/><category term='Leo Apotheker'/><category term='startup funding'/><category term='kindle'/><category term='smart metering'/><category term='unified communications'/><category term='social media handbook'/><category term='Iran'/><category term='malone'/><category term='price wars'/><category term='HP CEO'/><category term='brand erosion'/><category term='women CEOs'/><category term='board governance'/><category term='revenue growth'/><category term='Plug-in Hybrid'/><category term='advertising model'/><category term='brand'/><title type='text'>The Directive</title><subtitle type='html'>Revenue growth strategies, market strategies, product innovation, and everything in between - by Kat Shoa</subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default?max-results=100'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>58</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>100</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-4160361187628999369</id><published>2012-01-25T13:10:00.000-08:00</published><updated>2012-01-25T13:10:31.466-08:00</updated><title type='text'>2011 is a wrap! The good, the bad, and the great</title><summary type='text'>&lt;!--[if gte mso 9]&gt;
 
  
 
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</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/4160361187628999369/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2012/01/2011-is-wrap-good-bad-and-great.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4160361187628999369'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4160361187628999369'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2012/01/2011-is-wrap-good-bad-and-great.html' title='2011 is a wrap! The good, the bad, and the great'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-1508901530742754144</id><published>2011-08-18T23:31:00.000-07:00</published><updated>2011-08-18T23:36:38.288-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='HP CEO'/><category scheme='http://www.blogger.com/atom/ns#' term='business strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='Autonomy acquisition'/><category scheme='http://www.blogger.com/atom/ns#' term='revenue model'/><category scheme='http://www.blogger.com/atom/ns#' term='Leo Apotheker'/><title type='text'>HP CEO Leo Apotheker making the right strategic moves</title><summary type='text'>
Less than a year after Apotheker took the helm at one of the largest US tech companies, HP announces major strategic changes to its product lines – finally, some good moves out of HP.
It  seems HP has been mired with controversy over the last decade, and each CEO made their mark with their own mistakes. Carly Fiorina who was a media darling at the time, pushed HP deeper into the hardware </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/1508901530742754144/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2011/08/hp-ceo-leo-apotheker-making-right.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1508901530742754144'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1508901530742754144'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2011/08/hp-ceo-leo-apotheker-making-right.html' title='HP CEO Leo Apotheker making the right strategic moves'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-960204913688809689</id><published>2011-08-03T00:13:00.000-07:00</published><updated>2011-08-03T00:13:23.837-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='board governance'/><category scheme='http://www.blogger.com/atom/ns#' term='board compensation'/><category scheme='http://www.blogger.com/atom/ns#' term='corporate boards'/><category scheme='http://www.blogger.com/atom/ns#' term='board of directors'/><category scheme='http://www.blogger.com/atom/ns#' term='governance'/><title type='text'>Corporate board of directors: how to formulate them for success</title><summary type='text'>&lt;!--[if gte mso 9]&gt;        &lt;![endif]--&gt;&lt;!--[if gte mso 9]&gt;     Normal   0                  false   false   false      EN-US   X-NONE   X-NONE                                                                                                     &lt;![endif]--&gt;&lt;!--[if gte mso 9]&gt;</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/960204913688809689/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2011/08/corporate-board-of-directors-how-to.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/960204913688809689'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/960204913688809689'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2011/08/corporate-board-of-directors-how-to.html' title='Corporate board of directors: how to formulate them for success'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-3345414474821443543</id><published>2011-07-13T12:16:00.000-07:00</published><updated>2011-07-13T12:17:44.892-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='business growth'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='the directive group'/><category scheme='http://www.blogger.com/atom/ns#' term='market expansion'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Kat Shoa launches The Directive Group</title><summary type='text'>
Over the past few months, I’ve been diligently working to build a team to expand and strengthen the services I offered in the past, and I’m excited to announce the launch of my latest venture, The Directive Group, providing strategic business and revenue growth services for companies developing products, services, and intellectual properties.

Our team has a diverse experience base as hands-on </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/3345414474821443543/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2011/07/kat-shoa-launches-directive-group.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/3345414474821443543'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/3345414474821443543'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2011/07/kat-shoa-launches-directive-group.html' title='Kat Shoa launches The Directive Group'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-5801222817899545050</id><published>2011-05-19T10:36:00.000-07:00</published><updated>2011-05-19T10:36:46.782-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='integrated critical communications infrastructure'/><category scheme='http://www.blogger.com/atom/ns#' term='smart grid'/><category scheme='http://www.blogger.com/atom/ns#' term='connectivity week 2011'/><title type='text'>Kat Shoa moderating panel at Connectivity Week 2011: Integrated Critical Communications Infrastructure</title><summary type='text'>I've been asked to moderate a panel at the Smart Grid Connectivity Week 2011. The topic is of utmost importance to the success of the Smart Grid: how to integrated all the critical communications around the utility infrastructure.

What:  Integrated Critical Communications Infrastructure
When: Wednesday, May 25, 3:30-5pm
Where: Santa Clara Convention Center, Room #204

We have a prestigious panel</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/5801222817899545050/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2011/05/kat-shoa-moderating-panel-at.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/5801222817899545050'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/5801222817899545050'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2011/05/kat-shoa-moderating-panel-at.html' title='Kat Shoa moderating panel at Connectivity Week 2011: Integrated Critical Communications Infrastructure'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-4054993041147929656</id><published>2011-04-07T10:21:00.000-07:00</published><updated>2011-04-07T10:21:28.093-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='japan tsunami'/><category scheme='http://www.blogger.com/atom/ns#' term='Japan earthquake'/><category scheme='http://www.blogger.com/atom/ns#' term='japan disaster relief'/><title type='text'>A Letter from Japan</title><summary type='text'>As many of you might know, back in the 90s and in the earlier part of the 2000 decade, I worked closely with major Japanese clients, and I continue to hold those relationships dear. I also happen to have relatives who have lived in Japan for decades. 
When the earthquake and the resulting tsunami hit Japan last month, I was up through the early morning hours emailing and checking on my Japanese </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/4054993041147929656/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2011/04/letter-from-japan.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4054993041147929656'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4054993041147929656'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2011/04/letter-from-japan.html' title='A Letter from Japan'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-7727422158089394441</id><published>2011-03-01T23:37:00.000-08:00</published><updated>2011-03-02T01:25:46.465-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='market capitalization'/><category scheme='http://www.blogger.com/atom/ns#' term='3M'/><category scheme='http://www.blogger.com/atom/ns#' term='Dell'/><category scheme='http://www.blogger.com/atom/ns#' term='research and development'/><category scheme='http://www.blogger.com/atom/ns#' term='business strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='Oracle'/><category scheme='http://www.blogger.com/atom/ns#' term='Caterpillar'/><category scheme='http://www.blogger.com/atom/ns#' term='Apple'/><category scheme='http://www.blogger.com/atom/ns#' term='Microsoft'/><category scheme='http://www.blogger.com/atom/ns#' term='Cisco'/><category scheme='http://www.blogger.com/atom/ns#' term='IBM'/><category scheme='http://www.blogger.com/atom/ns#' term='Xerox'/><category scheme='http://www.blogger.com/atom/ns#' term='Johnson and Johnson'/><category scheme='http://www.blogger.com/atom/ns#' term='HP'/><category scheme='http://www.blogger.com/atom/ns#' term='Google'/><category scheme='http://www.blogger.com/atom/ns#' term='business analysis'/><category scheme='http://www.blogger.com/atom/ns#' term='Intel'/><category scheme='http://www.blogger.com/atom/ns#' term='GE'/><title type='text'>The direct impact of R&amp;D expenditures on market capitalization: an analysis of large cap companies – Google, Apple, Microsoft, HP, IBM, 3M, Intel, Xerox, Oracle, Cisco, Caterpillar, GE, Johnson &amp; Johnson, Dell</title><summary type='text'>As many of my readers know, I’m a big proponent of R&amp;D expenditures for companies developing products, services, and intellectual properties. And for some time, I’ve been thinking about analyzing the effect of R&amp;D expenditures on two metrics: market capitalization and revenues. Today I’m looking at the impact of R&amp;D on market cap. As important as revenues are, the CEOs of most public companies </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/7727422158089394441/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2011/03/direct-impact-of-r-expenditures-on.html#comment-form' title='3 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/7727422158089394441'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/7727422158089394441'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2011/03/direct-impact-of-r-expenditures-on.html' title='The direct impact of R&amp;D expenditures on market capitalization: an analysis of large cap companies – Google, Apple, Microsoft, HP, IBM, 3M, Intel, Xerox, Oracle, Cisco, Caterpillar, GE, Johnson &amp; Johnson, Dell'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='https://lh6.googleusercontent.com/-lFHbmeQLbW8/TW3vXDMAMvI/AAAAAAAAAEk/FB4B7Ui6RvU/s72-c/chart+1.png.jpg' height='72' width='72'/><thr:total>3</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-184242972848077451</id><published>2010-12-29T10:06:00.000-08:00</published><updated>2010-12-29T10:15:53.225-08:00</updated><title type='text'>The Directive most read articles reveal business strategy reader interest in social media, hot business topics</title><summary type='text'>I started The Directive in May 2009, and at the end of 2010, I thought I'd take a look at the statistics for the articles I've written to see what business strategy readers are most interested in. Granted, just clicking on the article doesn't show reader interest in the article (it shows they're interested in the headline), but it's still a valid metric to analyze.

Article #1: Eight mistakes to </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/184242972848077451/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/12/directive-most-read-articles-reveal.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/184242972848077451'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/184242972848077451'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/12/directive-most-read-articles-reveal.html' title='The Directive most read articles reveal business strategy reader interest in social media, hot business topics'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-2664859360278634300</id><published>2010-12-23T12:25:00.000-08:00</published><updated>2010-12-23T18:02:02.944-08:00</updated><title type='text'>Happy Holidays from Kat Shoa</title><summary type='text'>2010 is a wrap! And it turned out to be a great year for Kat Shoa Consulting. With several highly strategic engagements in hot markets such as Hosted Unified Communications, Smart Grid, and with environmental organizations, I'm excited to have been part of the growth and turnaround for several of my clients in a continually difficult economic climate.

By definition, strategic activities embody </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/2664859360278634300/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/12/happy-holidays-from-kat-shoa.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2664859360278634300'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2664859360278634300'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/12/happy-holidays-from-kat-shoa.html' title='Happy Holidays from Kat Shoa'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/_o9Itq-3-yWw/TROu7hx-maI/AAAAAAAAAEQ/eYtuojrQKZ8/s72-c/2010+greetings.gif' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-621173004975692409</id><published>2010-12-15T17:11:00.000-08:00</published><updated>2010-12-15T22:40:14.195-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='angel investors'/><category scheme='http://www.blogger.com/atom/ns#' term='private equity'/><category scheme='http://www.blogger.com/atom/ns#' term='vc funding'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>How to set up your company to attract investors and outside sources of funding: VCs, angel investors, private equity funds</title><summary type='text'>
About seven or eight years ago, I had a client with such interesting patented technologies that I was willing to invest in the company, do away with my practice, and run the company through what I thought would be massive growth. Before I did that though, I decided to consult a private equity attorney to help me through the process, and what I learned during those discussions was invaluable for </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/621173004975692409/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/12/how-to-set-up-your-company-to-attract.html#comment-form' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/621173004975692409'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/621173004975692409'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/12/how-to-set-up-your-company-to-attract.html' title='How to set up your company to attract investors and outside sources of funding: VCs, angel investors, private equity funds'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-4398079881442342369</id><published>2010-11-08T16:05:00.000-08:00</published><updated>2010-11-08T22:46:02.745-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='competition'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='cpmpetitors'/><category scheme='http://www.blogger.com/atom/ns#' term='competitive intelligence'/><category scheme='http://www.blogger.com/atom/ns#' term='market expansion'/><category scheme='http://www.blogger.com/atom/ns#' term='market intelligence'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Competitors: Fuh’Get About ‘Em! How too much focus on your competition can throw your company off course</title><summary type='text'>&lt;!--[if gte mso 9]&gt;     Normal   0                  false   false   false      EN-US   X-NONE   X-NONE                                                                                                     &lt;![endif]--&gt;&lt;!--[if gte mso 9]&gt;</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/4398079881442342369/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/11/competitors-fuhget-about-em-how-too.html#comment-form' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4398079881442342369'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4398079881442342369'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/11/competitors-fuhget-about-em-how-too.html' title='Competitors: Fuh’Get About ‘Em! How too much focus on your competition can throw your company off course'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-2942217023624508678</id><published>2010-10-27T16:12:00.000-07:00</published><updated>2010-11-08T22:35:10.021-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='mobile'/><category scheme='http://www.blogger.com/atom/ns#' term='UCLA'/><category scheme='http://www.blogger.com/atom/ns#' term='WINMEC'/><category scheme='http://www.blogger.com/atom/ns#' term='wireless'/><category scheme='http://www.blogger.com/atom/ns#' term='media'/><category scheme='http://www.blogger.com/atom/ns#' term='smart grid'/><title type='text'>Kat Shoa moderating panel at UCLA WINMEC 2010 Forum: mobile media and wireless innovations</title><summary type='text'>WINMEC (Wireless Internet for Mobile Enterprise Consortium) is a UCLA-based university, industry, and government collaboration with the objective to advance technological and business research and to educate its members on the state-of-the art in wireless and mobile industries. 
The program, headed by Dr. Rajid Gadh, has actively worked with various Smart Grid initiatives in order to implement </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/2942217023624508678/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/10/kat-shoa-moderating-panel-at-ucla.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2942217023624508678'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2942217023624508678'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/10/kat-shoa-moderating-panel-at-ucla.html' title='Kat Shoa moderating panel at UCLA WINMEC 2010 Forum: mobile media and wireless innovations'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-5193851547401675550</id><published>2010-10-19T00:06:00.000-07:00</published><updated>2010-11-08T22:46:15.376-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='pricing strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='revenue generation'/><category scheme='http://www.blogger.com/atom/ns#' term='service pricing'/><category scheme='http://www.blogger.com/atom/ns#' term='product'/><category scheme='http://www.blogger.com/atom/ns#' term='pricing'/><category scheme='http://www.blogger.com/atom/ns#' term='product pricing'/><category scheme='http://www.blogger.com/atom/ns#' term='revenue growth'/><category scheme='http://www.blogger.com/atom/ns#' term='price wars'/><category scheme='http://www.blogger.com/atom/ns#' term='revenue'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Your pricing strategy can make or break your company</title><summary type='text'>I’ve been very busy recently working with several clients, one of which needed strategic assessments of entering the Smart Grid market. And a big part of the assessment had to do with the pricing model for this new vertical. 
As you can imagine, pricing model has a direct impact on the top-line, the bottom-line, and sales volume, and can effectively make or break a company – or make it float </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/5193851547401675550/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/10/normal-0-false-false-false-en-us-x-none.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/5193851547401675550'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/5193851547401675550'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/10/normal-0-false-false-false-en-us-x-none.html' title='Your pricing strategy can make or break your company'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-6834261079784173385</id><published>2010-09-26T16:27:00.000-07:00</published><updated>2010-09-26T16:31:32.600-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='Electric Car'/><category scheme='http://www.blogger.com/atom/ns#' term='electric vehicles'/><category scheme='http://www.blogger.com/atom/ns#' term='conferencing'/><category scheme='http://www.blogger.com/atom/ns#' term='collaboration'/><category scheme='http://www.blogger.com/atom/ns#' term='smart grid summit'/><category scheme='http://www.blogger.com/atom/ns#' term='UCLA WINMEC'/><category scheme='http://www.blogger.com/atom/ns#' term='unified communications'/><category scheme='http://www.blogger.com/atom/ns#' term='smart grid'/><category scheme='http://www.blogger.com/atom/ns#' term='itexpo'/><title type='text'>Kat Shoa moderating multiple industry panels at Smart Grid Summit, ITExpo, and UCLA thought leadership forum on electric vehicle integration into the smart grid</title><summary type='text'>   I’ve been a little quiet lately not because I have nothing to say, but because I’ve been extremely busy with client work and getting involved in various industry forums. I’ve been asked to moderate a few panels in industry forums, and not surprisingly, they all happen to fall in the busy fall season for trade shows and industry conferences.
The panels I’ll be moderating over the next few weeks</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/6834261079784173385/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/09/kat-shoa-moderating-multiple-industry.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6834261079784173385'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6834261079784173385'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/09/kat-shoa-moderating-multiple-industry.html' title='Kat Shoa moderating multiple industry panels at Smart Grid Summit, ITExpo, and UCLA thought leadership forum on electric vehicle integration into the smart grid'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-8787668224007693989</id><published>2010-09-11T12:39:00.000-07:00</published><updated>2010-09-11T12:39:50.761-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='acrylic portrait painting'/><category scheme='http://www.blogger.com/atom/ns#' term='acrylic painting'/><title type='text'>Weekend Grab-bag - Portrait Painting - "Youth"</title><summary type='text'>My latest portrait painting. 

This is one of the things I do when I try to get away from strategies, revenues, and the rest of it all.


"YOUTH" -- acrylics on canvas - 18" x 36"
Detail
Yes, we have very similar features. He's my nephew.</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/8787668224007693989/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/09/weekend-grab-bag-portrait-painting.html#comment-form' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/8787668224007693989'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/8787668224007693989'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/09/weekend-grab-bag-portrait-painting.html' title='Weekend Grab-bag - Portrait Painting - &quot;Youth&quot;'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/_o9Itq-3-yWw/TIvZtLlPTUI/AAAAAAAAAD8/mreqbJUffbw/s72-c/Parsa-FINAL.JPG' height='72' width='72'/><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-1129461280627521573</id><published>2010-08-11T00:04:00.000-07:00</published><updated>2010-11-08T22:41:22.404-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='HP board'/><category scheme='http://www.blogger.com/atom/ns#' term='Mark Hurd'/><category scheme='http://www.blogger.com/atom/ns#' term='HP CEO'/><category scheme='http://www.blogger.com/atom/ns#' term='CEO'/><category scheme='http://www.blogger.com/atom/ns#' term='HP'/><category scheme='http://www.blogger.com/atom/ns#' term='Mark Hurd Resignation'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>HP’s board, CEO Mark Hurd’s resignation, and the morality police circus in Corporate America</title><summary type='text'>Corporate America has done it again. They pulled out their “morality” card and managed to topple one of the most powerful tech executives in the country. If you don’t know about HP CEO Mark Hurd’s resignation by now, I won’t get into details, just google “Mark Hurd resignation” and you’ll get thousands of links to the story. In short, Mark Hurd resigned abruptly late last week after </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/1129461280627521573/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/08/hps-board-ceo-mark-hurds-resignation.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1129461280627521573'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1129461280627521573'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/08/hps-board-ceo-mark-hurds-resignation.html' title='HP’s board, CEO Mark Hurd’s resignation, and the morality police circus in Corporate America'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-4110842115599584486</id><published>2010-07-13T18:39:00.000-07:00</published><updated>2010-11-08T22:41:36.888-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='how to use linkedin'/><category scheme='http://www.blogger.com/atom/ns#' term='social networking'/><category scheme='http://www.blogger.com/atom/ns#' term='social networking etiquette'/><category scheme='http://www.blogger.com/atom/ns#' term='social media'/><category scheme='http://www.blogger.com/atom/ns#' term='linkedin'/><category scheme='http://www.blogger.com/atom/ns#' term='social networking guidelines'/><category scheme='http://www.blogger.com/atom/ns#' term='using linkedin'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Eight mistakes to avoid on LinkedIn</title><summary type='text'>It’s been a while since I wrote about LinkedIn, and the more I use the platform, the more I realize its powerful potential. But also, I get exposed to so many poor practices sometimes I LOL (only if no one is around… OK, I threw in the acronym to see if you were paying attention).

So I thought it was high time for another LinkedIn blog, this time on practices to avoid. 

Incomplete information. </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/4110842115599584486/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/07/eight-mistakes-to-avoid-on-linkedin.html#comment-form' title='4 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4110842115599584486'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4110842115599584486'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/07/eight-mistakes-to-avoid-on-linkedin.html' title='Eight mistakes to avoid on LinkedIn'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>4</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-2037592741047335377</id><published>2010-07-06T14:40:00.000-07:00</published><updated>2010-11-08T22:38:16.958-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='patents'/><category scheme='http://www.blogger.com/atom/ns#' term='patent questions'/><category scheme='http://www.blogger.com/atom/ns#' term='patent disputes'/><category scheme='http://www.blogger.com/atom/ns#' term='patent resource'/><category scheme='http://www.blogger.com/atom/ns#' term='bilski'/><category scheme='http://www.blogger.com/atom/ns#' term='business process patent'/><category scheme='http://www.blogger.com/atom/ns#' term='supreme court desicion'/><category scheme='http://www.blogger.com/atom/ns#' term='intellectual properties'/><category scheme='http://www.blogger.com/atom/ns#' term='business patent'/><title type='text'>Patent and intellectual properties: your questions, answered; PLUS the Supreme Court decision on Bilski</title><summary type='text'>In our third and final discussion with Todd Miller, I asked him to answer the questions our readers had submitted on this blog and various other forums. Todd told us about the basics of patents, and how to deal with patent disputes in our last Q&amp;A sessions. 

It happened that on June 28th, the US Supreme Court had a patent case ruling related to “business methods” (Bilski v. Kappos), and many </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/2037592741047335377/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/07/patent-and-intellectual-properties-your.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2037592741047335377'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2037592741047335377'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/07/patent-and-intellectual-properties-your.html' title='Patent and intellectual properties: your questions, answered; PLUS the Supreme Court decision on Bilski'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-1294572021053807032</id><published>2010-06-23T23:23:00.000-07:00</published><updated>2010-11-08T22:38:38.185-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='patents'/><category scheme='http://www.blogger.com/atom/ns#' term='patent litigation'/><category scheme='http://www.blogger.com/atom/ns#' term='patent disputes'/><category scheme='http://www.blogger.com/atom/ns#' term='international patent'/><category scheme='http://www.blogger.com/atom/ns#' term='patent law suits'/><category scheme='http://www.blogger.com/atom/ns#' term='intellectual properties'/><category scheme='http://www.blogger.com/atom/ns#' term='intellectual property disputes'/><title type='text'>Interview with Todd R. Miller, part II: patent disputes and patent litigation</title><summary type='text'>In part I of my discussions with Todd Miller, we discussed the ins and outs of applying for patent protection, when to apply, how to apply, and what to expect. In part II, we discuss what to expect if there’s a patent dispute or litigation. This is Todd’s specialty, and if you have any questions about patent disputes or how to handle them, make sure to leave your questions in the comment section </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/1294572021053807032/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/06/interview-with-todd-r-miller-part-ii.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1294572021053807032'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1294572021053807032'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/06/interview-with-todd-r-miller-part-ii.html' title='Interview with Todd R. Miller, part II: patent disputes and patent litigation'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-6084673224358518618</id><published>2010-06-21T23:20:00.000-07:00</published><updated>2010-11-08T22:39:11.799-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='patents'/><category scheme='http://www.blogger.com/atom/ns#' term='patent protection'/><category scheme='http://www.blogger.com/atom/ns#' term='international patent'/><category scheme='http://www.blogger.com/atom/ns#' term='patent cost'/><category scheme='http://www.blogger.com/atom/ns#' term='intellectual properties'/><category scheme='http://www.blogger.com/atom/ns#' term='patent law'/><category scheme='http://www.blogger.com/atom/ns#' term='patent filing'/><title type='text'>An interview with Todd R. Miller, IP trial attorney; Part I: the ins and outs of filing for patents</title><summary type='text'>As my readers recall, in the past I’ve written about the benefits of patents for small companies, and ways to protect your intellectual properties with audits. Today’s blog is part one of an interview I conducted with Todd R. Miller, a partner at Jones Day, a full service international law firm. Todd is a trial attorney in intellectual property disputes, a very specialized field in IP law. I </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/6084673224358518618/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/06/interview-with-todd-r-miller-trial-ip.html#comment-form' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6084673224358518618'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6084673224358518618'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/06/interview-with-todd-r-miller-trial-ip.html' title='An interview with Todd R. Miller, IP trial attorney; Part I: the ins and outs of filing for patents'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-512909208980129468</id><published>2010-06-09T09:48:00.000-07:00</published><updated>2010-11-08T22:46:36.498-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='dynamic pricing'/><category scheme='http://www.blogger.com/atom/ns#' term='smart metering'/><category scheme='http://www.blogger.com/atom/ns#' term='electric prices'/><category scheme='http://www.blogger.com/atom/ns#' term='smart meter'/><category scheme='http://www.blogger.com/atom/ns#' term='pricing'/><category scheme='http://www.blogger.com/atom/ns#' term='electric utilities'/><category scheme='http://www.blogger.com/atom/ns#' term='electric tarrifs'/><category scheme='http://www.blogger.com/atom/ns#' term='smart grid'/><category scheme='http://www.blogger.com/atom/ns#' term='electric pricing'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Smart Grid Dynamic Pricing: Behavior Change Easier Said than Done</title><summary type='text'>You might be wondering why you’re hearing so much about smart grids and smart metering lately, and what the big deal is. The big deal is that the ramifications of “smarting” US’ electric grid systems will touch upon multiple aspects of business and policy from consumer protection, to federal budget allocations, and most relevant to the readers of this blog, the opportunities it will provide for </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/512909208980129468/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/06/smart-grid-dynamic-pricing-behavior.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/512909208980129468'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/512909208980129468'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/06/smart-grid-dynamic-pricing-behavior.html' title='Smart Grid Dynamic Pricing: Behavior Change Easier Said than Done'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-3033105852862961470</id><published>2010-05-25T00:11:00.000-07:00</published><updated>2010-11-08T22:46:52.077-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='corporate hierarchy'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='corporate structure'/><category scheme='http://www.blogger.com/atom/ns#' term='org chart'/><category scheme='http://www.blogger.com/atom/ns#' term='organizational structure'/><category scheme='http://www.blogger.com/atom/ns#' term='product'/><category scheme='http://www.blogger.com/atom/ns#' term='organization'/><category scheme='http://www.blogger.com/atom/ns#' term='organization chart'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>8 clues to your company's health: detected in your org chart</title><summary type='text'>I posted this article some time last year, and it is still one of my most popular blogs, regularly getting hits through search engines. I thought I'd update it and give it another life.

+++


Org charts are fascinating (living, breathing, pulsating) organisms. I  didn’t always see things this way. I remember being a number in an org  chart and hating it. I was one of 100,000 employees working </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/3033105852862961470/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/05/8-clues-to-your-companys-health.html#comment-form' title='4 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/3033105852862961470'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/3033105852862961470'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/05/8-clues-to-your-companys-health.html' title='8 clues to your company&apos;s health: detected in your org chart'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>4</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-8235158442355967181</id><published>2010-05-19T09:59:00.000-07:00</published><updated>2010-11-08T22:42:52.990-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='clean energy'/><category scheme='http://www.blogger.com/atom/ns#' term='Electric Car'/><category scheme='http://www.blogger.com/atom/ns#' term='smart metering'/><category scheme='http://www.blogger.com/atom/ns#' term='smart meter'/><category scheme='http://www.blogger.com/atom/ns#' term='electric vehicles'/><category scheme='http://www.blogger.com/atom/ns#' term='EV'/><category scheme='http://www.blogger.com/atom/ns#' term='UCLA WINMEC'/><category scheme='http://www.blogger.com/atom/ns#' term='electric utilities'/><category scheme='http://www.blogger.com/atom/ns#' term='smart grid'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Smart grids: electric utilities’ challenges and opportunities (thoughts on the UCLA WINMEC Smart Grid Forum)</title><summary type='text'>
If you haven’t already, you will hear more and more about smart grids, as the nation’s electric utilities plan to overhaul and modernize their existing grid system in order to better monitor their ageing infrastructure, and also to plan ahead for integration of new sources of energy (solar and wind) as well as disruptive new sources of consumption (electric vehicles).

On Monday May 17th, I </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/8235158442355967181/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/05/smart-grids-electric-utilities.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/8235158442355967181'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/8235158442355967181'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/05/smart-grids-electric-utilities.html' title='Smart grids: electric utilities’ challenges and opportunities (thoughts on the UCLA WINMEC Smart Grid Forum)'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-6067682223049038941</id><published>2010-05-14T22:44:00.000-07:00</published><updated>2010-11-08T22:40:05.985-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='acrylic portrait painting'/><category scheme='http://www.blogger.com/atom/ns#' term='portrait painting'/><title type='text'>Weekend Grab-bag - Portrait Painting</title><summary type='text'>My latest creation.

"El" - 8x10" - acrylic on wood

Some more on my portrait link.</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/6067682223049038941/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/05/weekend-grab-bag-portrait-painting.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6067682223049038941'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6067682223049038941'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/05/weekend-grab-bag-portrait-painting.html' title='Weekend Grab-bag - Portrait Painting'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/_o9Itq-3-yWw/S-4znRhfNuI/AAAAAAAAADs/P2_9zNyCaHE/s72-c/IMG_4692.JPG' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-738905227822116691</id><published>2010-05-10T23:16:00.000-07:00</published><updated>2010-05-10T23:16:19.250-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='cloud services'/><category scheme='http://www.blogger.com/atom/ns#' term='software-as-a-service'/><category scheme='http://www.blogger.com/atom/ns#' term='saas'/><category scheme='http://www.blogger.com/atom/ns#' term='cloud computing'/><category scheme='http://www.blogger.com/atom/ns#' term='hybrid cloud computing'/><title type='text'>What is “cloud computing”? And why should you care?</title><summary type='text'>I know you’ve heard about it. Pundits talk about it. Companies promote it. But what is, exactly, “cloud computing”?  It’s really not that complicated (unless if you talk to industry analysts throwing around industry jargon). How about if we start with some examples: Yahoo! email, Flickr photo sharing, Facebook. These are applications that are accessible through a web browser, and as a user, you </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/738905227822116691/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/05/what-is-cloud-computing-and-why-should.html#comment-form' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/738905227822116691'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/738905227822116691'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/05/what-is-cloud-computing-and-why-should.html' title='What is “cloud computing”? And why should you care?'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-3100515397656766349</id><published>2010-04-13T00:29:00.000-07:00</published><updated>2010-11-08T22:47:18.634-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='marketing social media'/><category scheme='http://www.blogger.com/atom/ns#' term='advertising model'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='social networking'/><category scheme='http://www.blogger.com/atom/ns#' term='Twitter'/><category scheme='http://www.blogger.com/atom/ns#' term='revenue model'/><category scheme='http://www.blogger.com/atom/ns#' term='business model'/><category scheme='http://www.blogger.com/atom/ns#' term='promoted tweets'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Twitter bows to corporate advertisers, shuns average users: good bye social media, hello corporate advertising</title><summary type='text'>Last summer Twitter made a lot of headline news for its explosive growth without a clear plan for a business model. I blogged about the company twice during that time, once to discuss their lack of revenue model, and another time when the company was being publicly dissed by VCs for… their lack of revenue model.

On Tuesday Twitter announced their long awaited revenue model.

The ad based program</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/3100515397656766349/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/04/twitter-bows-to-corporate-advertisers.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/3100515397656766349'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/3100515397656766349'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/04/twitter-bows-to-corporate-advertisers.html' title='Twitter bows to corporate advertisers, shuns average users: good bye social media, hello corporate advertising'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-3457568539351561743</id><published>2010-02-02T15:57:00.000-08:00</published><updated>2010-11-08T22:47:40.040-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='product marketing'/><category scheme='http://www.blogger.com/atom/ns#' term='green products'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='branding'/><category scheme='http://www.blogger.com/atom/ns#' term='green companies'/><category scheme='http://www.blogger.com/atom/ns#' term='product'/><category scheme='http://www.blogger.com/atom/ns#' term='green product branding'/><category scheme='http://www.blogger.com/atom/ns#' term='www.greengopost.com'/><category scheme='http://www.blogger.com/atom/ns#' term='Leon Kaye'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Branding in a green world: how to target a wide audience with green products</title><summary type='text'>I asked Leon Kaye from www.GreenGoPost.com to guest blog for me this week. Leon is one of the few voices that hold the fine line between “green” progressiveness and business pragmatics.

****

Despite the economic downturn, companies and consumers continue to demonstrate an interest in green products and sustainable business practices due to concerns about energy independence, the world we will </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/3457568539351561743/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/02/branding-in-green-world-how-to-target.html#comment-form' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/3457568539351561743'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/3457568539351561743'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/02/branding-in-green-world-how-to-target.html' title='Branding in a green world: how to target a wide audience with green products'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-2187187474376990752</id><published>2010-01-26T22:24:00.000-08:00</published><updated>2010-01-26T22:24:17.860-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='social networking'/><category scheme='http://www.blogger.com/atom/ns#' term='social media'/><category scheme='http://www.blogger.com/atom/ns#' term='linkedin'/><category scheme='http://www.blogger.com/atom/ns#' term='facebook'/><title type='text'>Poll results are in: how much information do you share on LinkedIn and Facebook social media sites?</title><summary type='text'>Last week I wrote about the awkwardness of using social media, and I thought the comfort level had something to do with the amount of information people share on social media outlets. So I threw in a couple of polls at the end asking these questions:

On a scale of 1 to 4, with 4 being the highest, how much information do you share on LinkedIn?
On a scale of 1 to 4, with 4 being the highest, how </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/2187187474376990752/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/01/poll-results-are-in-how-much.html#comment-form' title='5 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2187187474376990752'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2187187474376990752'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/01/poll-results-are-in-how-much.html' title='Poll results are in: how much information do you share on LinkedIn and Facebook social media sites?'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>5</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-4198444912115991795</id><published>2010-01-19T22:00:00.000-08:00</published><updated>2010-11-08T22:43:50.924-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='how to use linkedin'/><category scheme='http://www.blogger.com/atom/ns#' term='social networking'/><category scheme='http://www.blogger.com/atom/ns#' term='social networking etiquette'/><category scheme='http://www.blogger.com/atom/ns#' term='social media'/><category scheme='http://www.blogger.com/atom/ns#' term='linkedin'/><category scheme='http://www.blogger.com/atom/ns#' term='facebook'/><category scheme='http://www.blogger.com/atom/ns#' term='Twitter'/><category scheme='http://www.blogger.com/atom/ns#' term='social networking guidelines'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Facebook, LinkedIn, Twitter, and the social awkwardness around social networking</title><summary type='text'>“8 pounds = 2 belt notches.“

That was my last Facebook update. Here’s another one before that:

“My mom told me last night her dream is to become a race car driver. She's 69. (go mom!)”

With these types of updates, and all the comments that ensue, who do I include into my Facebook circle? And then there are the family photos, the discussions, and the wall notes… you get the picture. 

Whether </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/4198444912115991795/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/01/facebook-linkedin-twitter-and-social.html#comment-form' title='4 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4198444912115991795'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4198444912115991795'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/01/facebook-linkedin-twitter-and-social.html' title='Facebook, LinkedIn, Twitter, and the social awkwardness around social networking'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>4</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-4334885366224992439</id><published>2010-01-13T23:15:00.000-08:00</published><updated>2010-11-08T22:48:04.405-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='branding'/><category scheme='http://www.blogger.com/atom/ns#' term='corporate branding'/><category scheme='http://www.blogger.com/atom/ns#' term='corporate identity'/><category scheme='http://www.blogger.com/atom/ns#' term='change management'/><category scheme='http://www.blogger.com/atom/ns#' term='product'/><category scheme='http://www.blogger.com/atom/ns#' term='change consulting'/><category scheme='http://www.blogger.com/atom/ns#' term='brand'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Why branding strategy and change management are inseparable</title><summary type='text'>Happy 2010! I wish you all the best, health, success, and prosperity this year and beyond. 

I’ve been quiet over the past few weeks mostly because of the holidays, but also because I’ve been insanely busy with strategic branding projects for two clients. People think of a brand in terms of a name and a logo – generally a visual look along with a name that’s recognizable, like Coca Cola or IBM. </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/4334885366224992439/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2010/01/why-branding-strategy-and-change.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4334885366224992439'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4334885366224992439'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2010/01/why-branding-strategy-and-change.html' title='Why branding strategy and change management are inseparable'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-1572451591228788582</id><published>2009-12-15T00:09:00.000-08:00</published><updated>2010-11-08T22:45:09.887-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='marketing social media'/><category scheme='http://www.blogger.com/atom/ns#' term='how to use linkedin'/><category scheme='http://www.blogger.com/atom/ns#' term='social networking'/><category scheme='http://www.blogger.com/atom/ns#' term='social media'/><category scheme='http://www.blogger.com/atom/ns#' term='linkedin'/><category scheme='http://www.blogger.com/atom/ns#' term='facebook'/><category scheme='http://www.blogger.com/atom/ns#' term='Twitter'/><category scheme='http://www.blogger.com/atom/ns#' term='using linkedin'/><category scheme='http://www.blogger.com/atom/ns#' term='social media handbook'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Social media housekeeping during the holidays – LinkedIn, Twitter, Facebook</title><summary type='text'>As everyone gears up (or down) for the holidays, this might be a good time to take a step back and perform some housekeeping on your social media activities. Just like other aspects of your business, your social media gets outdated, collects garbage, and needs to get refreshed.  I’ll be writing a lot more about social media in the future, so come back and visit.

Social media handbook

If your </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/1572451591228788582/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/12/social-media-housecleaning-during.html#comment-form' title='5 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1572451591228788582'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1572451591228788582'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/12/social-media-housecleaning-during.html' title='Social media housekeeping during the holidays – LinkedIn, Twitter, Facebook'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>5</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-144334520516567870</id><published>2009-12-08T23:14:00.000-08:00</published><updated>2010-11-08T22:48:27.515-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='business protection'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='layoff law'/><category scheme='http://www.blogger.com/atom/ns#' term='california labor law'/><category scheme='http://www.blogger.com/atom/ns#' term='legal protection'/><category scheme='http://www.blogger.com/atom/ns#' term='management'/><category scheme='http://www.blogger.com/atom/ns#' term='layoffs'/><category scheme='http://www.blogger.com/atom/ns#' term='labor law'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>How to legally protect your business during layoffs</title><summary type='text'>I’ve asked attorney and law professor Melanie Calvert to give us some pointers about legal considerations to protect your business during layoffs. Hopefully your business is thriving and there’s no need for this! 

Keep in mind these laws are specific to the state of California. Though some labor laws overlap in various states, it’s highly recommended that you consult a labor attorney in your </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/144334520516567870/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/12/how-to-legally-protect-your-business.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/144334520516567870'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/144334520516567870'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/12/how-to-legally-protect-your-business.html' title='How to legally protect your business during layoffs'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-1927579180508856943</id><published>2009-11-18T01:02:00.000-08:00</published><updated>2010-11-08T22:45:48.575-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='brand strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='branding'/><category scheme='http://www.blogger.com/atom/ns#' term='pro bono volunteering'/><category scheme='http://www.blogger.com/atom/ns#' term='pro bono consulting'/><category scheme='http://www.blogger.com/atom/ns#' term='taproot foundation'/><category scheme='http://www.blogger.com/atom/ns#' term='nonprofit volunteering'/><category scheme='http://www.blogger.com/atom/ns#' term='brand'/><category scheme='http://www.blogger.com/atom/ns#' term='nonprofit organizations'/><title type='text'>It’s not all about profits: “do it pro bono” with the Taproot Foundation, the nonprofit intermediary</title><summary type='text'>Ever since I remember, I’d wanted to work with nonprofits to give back to the society I live in, or for a cause I care for, in an effective productive way. The problem was I never knew how to go about it. Were they going to make me stuff envelopes or answer incoming calls? (Get real, I’d never do that! – sorry, is that snobby?). Did they understand in what capacity I could help them? Did I get </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/1927579180508856943/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/11/its-not-all-about-profits-do-it-pro.html#comment-form' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1927579180508856943'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1927579180508856943'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/11/its-not-all-about-profits-do-it-pro.html' title='It’s not all about profits: “do it pro bono” with the Taproot Foundation, the nonprofit intermediary'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-899048602911963217</id><published>2009-11-14T19:20:00.000-08:00</published><updated>2009-11-14T19:34:58.314-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='reader mail'/><category scheme='http://www.blogger.com/atom/ns#' term='blogger reader mail'/><category scheme='http://www.blogger.com/atom/ns#' term='fan mail'/><title type='text'>Weekend grab-bag: fan mail</title><summary type='text'>I get a lot of email as a result of this blog. 90% of it is feedback, positive and negative, about my  point of view, or adding to my point of view (which I love), consulting groups who want to network, networkers who want to meet, service providers touting their services... Even better, many times the emails have lead to discussions about some sort of a working relationship, whether someone </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/899048602911963217/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/11/weekend-grab-bag-fan-mail.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/899048602911963217'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/899048602911963217'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/11/weekend-grab-bag-fan-mail.html' title='Weekend grab-bag: fan mail'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-3924999534990488065</id><published>2009-11-05T12:21:00.000-08:00</published><updated>2010-11-08T22:48:49.340-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='partnership'/><category scheme='http://www.blogger.com/atom/ns#' term='corporate partnerships'/><category scheme='http://www.blogger.com/atom/ns#' term='business partnerships'/><category scheme='http://www.blogger.com/atom/ns#' term='Mergers and acquisitions strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='management'/><category scheme='http://www.blogger.com/atom/ns#' term='Mergers and acquisitions'/><category scheme='http://www.blogger.com/atom/ns#' term='synergy'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>In search of “synergy” in corporate partnerships, and mergers and acquisitions</title><summary type='text'>As the readers of my blog know, I’m a strong proponent of corporate partnerships. I believe with a good partnership in place, each company can focus on their core competencies while relying on the partner to complement their product or service line, accelerate their market expansion, or help in areas of weakness like customer care, distribution, or geographic expansion. In hard economic times, </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/3924999534990488065/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/11/in-search-of-synergy-in-corporate.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/3924999534990488065'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/3924999534990488065'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/11/in-search-of-synergy-in-corporate.html' title='In search of “synergy” in corporate partnerships, and mergers and acquisitions'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-6572144115230966320</id><published>2009-10-30T00:49:00.000-07:00</published><updated>2010-11-08T22:49:13.738-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='sales operation'/><category scheme='http://www.blogger.com/atom/ns#' term='marketing social media'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='social networking'/><category scheme='http://www.blogger.com/atom/ns#' term='social media'/><category scheme='http://www.blogger.com/atom/ns#' term='marketing'/><category scheme='http://www.blogger.com/atom/ns#' term='linkedin'/><category scheme='http://www.blogger.com/atom/ns#' term='management'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>The collective power of LinkedIn for your company’s sales, marketing, and social media efforts</title><summary type='text'>I’ve been a member of LinkedIn for years, and it’s become a basic part of my “doing business”, whether to tout my skills, or to check on the backgrounds of people I come in contact with, especially potential clients (yes, I do check). 

It amazes me how many companies either don’t have a prominent presence on LinkedIn or simply don’t utilize it effectively. The compounded power of the network is </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/6572144115230966320/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/10/collective-power-of-linkedin-for-your.html#comment-form' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6572144115230966320'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6572144115230966320'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/10/collective-power-of-linkedin-for-your.html' title='The collective power of LinkedIn for your company’s sales, marketing, and social media efforts'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-8387215928954326832</id><published>2009-10-24T15:49:00.001-07:00</published><updated>2009-10-24T16:12:23.472-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='acrylic portrait painting'/><category scheme='http://www.blogger.com/atom/ns#' term='painting portraits from photos'/><category scheme='http://www.blogger.com/atom/ns#' term='portrait painting'/><category scheme='http://www.blogger.com/atom/ns#' term='acrylic painting'/><title type='text'>My Latest Portrait Painting</title><summary type='text'>Here's some weekend fun. By popular demand, posting my latest portrait painting.Monique Daniels24"x36" - Acrylic on CanvasMore on my portrait painting site: http://portraits.katshoa.com</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/8387215928954326832/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/10/my-latest-portrait-painting.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/8387215928954326832'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/8387215928954326832'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/10/my-latest-portrait-painting.html' title='My Latest Portrait Painting'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/_o9Itq-3-yWw/SuOExvbp3vI/AAAAAAAAACc/Y-HMi9I_deM/s72-c/IMG_4654.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-7109429661365366777</id><published>2009-10-22T00:36:00.000-07:00</published><updated>2010-11-08T22:49:32.846-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='Mark Hurd'/><category scheme='http://www.blogger.com/atom/ns#' term='HP CEO'/><category scheme='http://www.blogger.com/atom/ns#' term='enterprise market'/><category scheme='http://www.blogger.com/atom/ns#' term='product innovation'/><category scheme='http://www.blogger.com/atom/ns#' term='product'/><category scheme='http://www.blogger.com/atom/ns#' term='technology innovation'/><category scheme='http://www.blogger.com/atom/ns#' term='HP invent'/><category scheme='http://www.blogger.com/atom/ns#' term='cloud computing'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>HP CEO, Mark Hurd, speaks from both sides of his mouth: cloud computing good for the customers, but not for HP</title><summary type='text'>In my very first blog on The Directive, I wrote a not-so-nice article about Mark Hurd, the CEO of HP. The blog was a reaction to Hurd’s major cutbacks in HP’s R&amp;D expenditures, and the idea was that by cutting back on R&amp;D programs, HP would lose its innovative edge and corner itself into commoditized markets. I find myself perplexed by Hurd again. I have nothing against the man, or the company he</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/7109429661365366777/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/10/hp-ceo-mark-hurd-speaks-from-both-sides.html#comment-form' title='4 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/7109429661365366777'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/7109429661365366777'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/10/hp-ceo-mark-hurd-speaks-from-both-sides.html' title='HP CEO, Mark Hurd, speaks from both sides of his mouth: cloud computing good for the customers, but not for HP'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>4</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-6191841527083457091</id><published>2009-10-14T23:48:00.000-07:00</published><updated>2010-11-08T22:49:49.370-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='organizational behavior'/><category scheme='http://www.blogger.com/atom/ns#' term='change management'/><category scheme='http://www.blogger.com/atom/ns#' term='management'/><category scheme='http://www.blogger.com/atom/ns#' term='change readiness'/><category scheme='http://www.blogger.com/atom/ns#' term='organizational changes'/><category scheme='http://www.blogger.com/atom/ns#' term='change planning'/><category scheme='http://www.blogger.com/atom/ns#' term='change process'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Is your organization emotionally ready for change? Some tips for easier change management.</title><summary type='text'>Every once in a while the economy whacks everyone on the side of the head to remind them to shape up, pushing companies into a state of shock. 2008 showed us a perfect example of a good whacking with a major collapse in the financial markets. A year on, the shock has worn off, and it’s time to shake off the dust and march forward. For many companies, this is the time to reevaluate the course of </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/6191841527083457091/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/10/is-your-organization-emotionally-ready.html#comment-form' title='6 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6191841527083457091'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6191841527083457091'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/10/is-your-organization-emotionally-ready.html' title='Is your organization emotionally ready for change? Some tips for easier change management.'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>6</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-4431038013665173852</id><published>2009-09-30T22:50:00.000-07:00</published><updated>2010-11-08T22:50:23.247-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='patents'/><category scheme='http://www.blogger.com/atom/ns#' term='patent agreements'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='licensing contract'/><category scheme='http://www.blogger.com/atom/ns#' term='licensing audits'/><category scheme='http://www.blogger.com/atom/ns#' term='intellectual property audits'/><category scheme='http://www.blogger.com/atom/ns#' term='forensic accounting'/><category scheme='http://www.blogger.com/atom/ns#' term='ip licensing'/><category scheme='http://www.blogger.com/atom/ns#' term='intellectual properties'/><category scheme='http://www.blogger.com/atom/ns#' term='royalty audits'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>How do you know your intellectual property licensees are not duping you? Get familiar with royalty audits.</title><summary type='text'>I can be such a nerd sometimes. Sure, I do my portrait paintings and world travel, but sometimes really nerdy things get me all excited. Case in point: licensing intellectual properties. Sure, your average person on the street doesn’t even know what that means, but I think there’s something entirely cool about developing technologies or intellectual properties (i.e., creating something valuable) </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/4431038013665173852/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/09/how-do-you-know-your-intellectual.html#comment-form' title='3 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4431038013665173852'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4431038013665173852'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/09/how-do-you-know-your-intellectual.html' title='How do you know your intellectual property licensees are not duping you? Get familiar with royalty audits.'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>3</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-2960611629676339429</id><published>2009-09-23T23:56:00.000-07:00</published><updated>2010-11-08T22:51:10.959-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='how to shut down a company'/><category scheme='http://www.blogger.com/atom/ns#' term='bankruptcy'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='asset liquidation'/><category scheme='http://www.blogger.com/atom/ns#' term='business closure'/><category scheme='http://www.blogger.com/atom/ns#' term='management'/><category scheme='http://www.blogger.com/atom/ns#' term='benefits termination'/><category scheme='http://www.blogger.com/atom/ns#' term='corporate termination'/><category scheme='http://www.blogger.com/atom/ns#' term='closing business'/><category scheme='http://www.blogger.com/atom/ns#' term='shutting down a company'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Ssshhh… my company is dying! How to properly shut down your company</title><summary type='text'>I feel awful about this blog! I help companies grow their revenues, grow their profits, or reposition them to grow. But I recently had a conversation with Bob Light, the controller of a company in Virginia who is in the process of shutting down his last employer (ouch), and he told me it was a great learning experience and quite involved, so I asked him to write about it.

Here’s in hopes that </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/2960611629676339429/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/09/ssshhh-my-company-is-dying-how-to.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2960611629676339429'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2960611629676339429'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/09/ssshhh-my-company-is-dying-how-to.html' title='Ssshhh… my company is dying! How to properly shut down your company'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-401170942975831319</id><published>2009-09-21T22:25:00.000-07:00</published><updated>2010-11-08T22:51:31.111-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='business law'/><category scheme='http://www.blogger.com/atom/ns#' term='debt financing'/><category scheme='http://www.blogger.com/atom/ns#' term='corporate transactions'/><category scheme='http://www.blogger.com/atom/ns#' term='private placement'/><category scheme='http://www.blogger.com/atom/ns#' term='management'/><category scheme='http://www.blogger.com/atom/ns#' term='business finance'/><category scheme='http://www.blogger.com/atom/ns#' term='business transaction'/><category scheme='http://www.blogger.com/atom/ns#' term='Mergers and acquisitions'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Preparing Your Business for a Major Transaction: Seven Key Issues to Consider</title><summary type='text'>For today’s blog I’ve asked Ara Babaian, Esq., a partner at Ervin, Cohen, and Jessup's business and corporate law department, to tell us how to prepare a business for a major transaction. 

Listen to the man. He knows his stuff!

By the way, Ara had a much longer list originally, but for the purpose of brevity, I asked him to condense the list. Feel free to add what other factors you think should</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/401170942975831319/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/09/preparing-your-business-for-major.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/401170942975831319'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/401170942975831319'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/09/preparing-your-business-for-major.html' title='Preparing Your Business for a Major Transaction: Seven Key Issues to Consider'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-65488060851867611</id><published>2009-09-17T12:04:00.000-07:00</published><updated>2010-11-08T22:51:52.021-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='corporate hierarchy'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='corporate structure'/><category scheme='http://www.blogger.com/atom/ns#' term='org chart'/><category scheme='http://www.blogger.com/atom/ns#' term='corporate values'/><category scheme='http://www.blogger.com/atom/ns#' term='organizational structure'/><category scheme='http://www.blogger.com/atom/ns#' term='product'/><category scheme='http://www.blogger.com/atom/ns#' term='management'/><category scheme='http://www.blogger.com/atom/ns#' term='company structure'/><category scheme='http://www.blogger.com/atom/ns#' term='organization chart'/><category scheme='http://www.blogger.com/atom/ns#' term='corporate strategies'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>More than hierarchy, organizational structures reflect corporate values and… hidden problems</title><summary type='text'>Org charts are fascinating (living, breathing, pulsating) organism. I didn’t always see things this way. I remember being a number in an org chart and hating it. I was one of 100,000 employees working for corporation X many years ago, and whenever I looked at an org chart, all I saw was hierarchy. Who reported to whom? Who moved to the side? Who moved up? And why didn’t anyone ever move down? </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/65488060851867611/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/09/more-than-hierarchy-organizational.html#comment-form' title='7 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/65488060851867611'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/65488060851867611'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/09/more-than-hierarchy-organizational.html' title='More than hierarchy, organizational structures reflect corporate values and… hidden problems'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>7</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-8749648844691994068</id><published>2009-09-01T08:56:00.000-07:00</published><updated>2010-11-08T22:52:10.260-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='marketing plan'/><category scheme='http://www.blogger.com/atom/ns#' term='email marketing'/><category scheme='http://www.blogger.com/atom/ns#' term='newsletter marketing'/><category scheme='http://www.blogger.com/atom/ns#' term='marketing operation'/><category scheme='http://www.blogger.com/atom/ns#' term='email click-through'/><category scheme='http://www.blogger.com/atom/ns#' term='email newsletters'/><category scheme='http://www.blogger.com/atom/ns#' term='email campaign'/><category scheme='http://www.blogger.com/atom/ns#' term='permission marketing'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Best Marketing Practices in E-mail Marketing</title><summary type='text'>An ex-colleague, Kelly Flint, is now the regional development director at Constant Contact. I sat through one of her email marketing seminars last week and found the information so useful I asked her to guest blog for me today. 

****

Building relationships with your customers is key to growing your business, especially in a down economy. Now more than ever, it’s vitally important to market to </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/8749648844691994068/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/09/best-marketing-practices-in-e-mail.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/8749648844691994068'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/8749648844691994068'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/09/best-marketing-practices-in-e-mail.html' title='Best Marketing Practices in E-mail Marketing'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-7523390343181539087</id><published>2009-08-20T10:43:00.000-07:00</published><updated>2010-11-08T22:52:28.258-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='cash flow management'/><category scheme='http://www.blogger.com/atom/ns#' term='management'/><category scheme='http://www.blogger.com/atom/ns#' term='small business'/><category scheme='http://www.blogger.com/atom/ns#' term='smb'/><category scheme='http://www.blogger.com/atom/ns#' term='cost cutting'/><category scheme='http://www.blogger.com/atom/ns#' term='finance tips'/><category scheme='http://www.blogger.com/atom/ns#' term='medium business'/><category scheme='http://www.blogger.com/atom/ns#' term='money allocation'/><category scheme='http://www.blogger.com/atom/ns#' term='cost reduction'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='finance'/><category scheme='http://www.blogger.com/atom/ns#' term='layoffs'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Eleven money allocation tips for small and medium business (SMB) during the recession</title><summary type='text'>In my last blog I discussed ten growth factors for small and medium businesses (SMBs) during the recession, and as promised, this blog discusses money allocation tips during the recession, i.e., where to cut back and where to allocate funds for best results. It will probably help if you read the last blog before you read this one.

Get the best finance VP (CFO) your money can buy. Many finance </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/7523390343181539087/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/08/eleven-money-allocation-tips-for-small.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/7523390343181539087'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/7523390343181539087'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/08/eleven-money-allocation-tips-for-small.html' title='Eleven money allocation tips for small and medium business (SMB) during the recession'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-2963005460088431421</id><published>2009-08-17T14:35:00.000-07:00</published><updated>2010-11-08T22:53:13.553-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='sales operation'/><category scheme='http://www.blogger.com/atom/ns#' term='marketing operation'/><category scheme='http://www.blogger.com/atom/ns#' term='management'/><category scheme='http://www.blogger.com/atom/ns#' term='small business'/><category scheme='http://www.blogger.com/atom/ns#' term='smb'/><category scheme='http://www.blogger.com/atom/ns#' term='medium business'/><category scheme='http://www.blogger.com/atom/ns#' term='revenue generation'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='change management'/><category scheme='http://www.blogger.com/atom/ns#' term='change consulting'/><category scheme='http://www.blogger.com/atom/ns#' term='ip licensing'/><category scheme='http://www.blogger.com/atom/ns#' term='growth'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Ten growth factors for small and medium business (SMB) during the recession</title><summary type='text'>Times continue to be difficult for businesses about a year into this recession. So many small and medium businesses I’ve recently spoken with are either going under or selling out, I’m beginning to take it personally (yeah, it’s all about me!). During good times, anyone can drift along, and during tough times, the weaklings fall off the grid, but during particularly hard times like right now, </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/2963005460088431421/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/08/ten-growth-factors-for-small-and-medium.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2963005460088431421'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2963005460088431421'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/08/ten-growth-factors-for-small-and-medium.html' title='Ten growth factors for small and medium business (SMB) during the recession'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-2715958741995138689</id><published>2009-08-12T17:05:00.000-07:00</published><updated>2010-11-08T22:53:58.355-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='Lithium-ion Batteries'/><category scheme='http://www.blogger.com/atom/ns#' term='Plug-in Hybrid'/><category scheme='http://www.blogger.com/atom/ns#' term='Liion'/><category scheme='http://www.blogger.com/atom/ns#' term='ev1'/><category scheme='http://www.blogger.com/atom/ns#' term='electric car industry'/><category scheme='http://www.blogger.com/atom/ns#' term='Hybrid'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='Electric Car'/><category scheme='http://www.blogger.com/atom/ns#' term='electric car battery'/><category scheme='http://www.blogger.com/atom/ns#' term='Li-ion'/><category scheme='http://www.blogger.com/atom/ns#' term='product'/><category scheme='http://www.blogger.com/atom/ns#' term='Lithium-ion'/><category scheme='http://www.blogger.com/atom/ns#' term='PHEV'/><category scheme='http://www.blogger.com/atom/ns#' term='HEV'/><category scheme='http://www.blogger.com/atom/ns#' term='EV'/><category scheme='http://www.blogger.com/atom/ns#' term='BEV'/><category scheme='http://www.blogger.com/atom/ns#' term='fuel efficiency'/><title type='text'>The electric car industry mimics the internet era</title><summary type='text'>Back in the mid 90s, I attended the first Internet World trade show at the LA convention center. I’d been working in high-tech for many years then, and I didn’t know what to expect. I remember the feel of the show was unlike the typical high-tech trade shows of the time (remember the loud music, and the dancers and the clowns at COMDEX?). This show had a quiet atmosphere. The show floor was </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/2715958741995138689/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/08/electric-car-industry-mimics-internet.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2715958741995138689'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2715958741995138689'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/08/electric-car-industry-mimics-internet.html' title='The electric car industry mimics the internet era'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-5104119067764413794</id><published>2009-08-06T14:50:00.000-07:00</published><updated>2010-11-08T22:54:26.001-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='patents'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='patent protection'/><category scheme='http://www.blogger.com/atom/ns#' term='small companies'/><category scheme='http://www.blogger.com/atom/ns#' term='technology innovation'/><category scheme='http://www.blogger.com/atom/ns#' term='intellectual properties'/><category scheme='http://www.blogger.com/atom/ns#' term='small business'/><category scheme='http://www.blogger.com/atom/ns#' term='patent portfolio'/><category scheme='http://www.blogger.com/atom/ns#' term='patent law'/><title type='text'>How patents can benefit small businesses (yes, yours too!)</title><summary type='text'>Before I started working with Corporate America, I thought patents were exclusively reserved for mad scientists and geniuses, those who spend hours in a laboratory mixing chemicals, and blow up the lab and burn half their hair in the process. A patent workshop at Xerox, my first real employer out of college, was my first exposure to patents and patent protection. Xerox had good reasons to </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/5104119067764413794/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/08/how-patents-can-benefit-small-companies.html#comment-form' title='6 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/5104119067764413794'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/5104119067764413794'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/08/how-patents-can-benefit-small-companies.html' title='How patents can benefit small businesses (yes, yours too!)'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>6</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-7339212820807629910</id><published>2009-07-31T01:24:00.000-07:00</published><updated>2010-11-08T22:54:53.112-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='starbucks'/><category scheme='http://www.blogger.com/atom/ns#' term='branding'/><category scheme='http://www.blogger.com/atom/ns#' term='specialty coffee'/><category scheme='http://www.blogger.com/atom/ns#' term='brand royalty'/><category scheme='http://www.blogger.com/atom/ns#' term='coffee'/><category scheme='http://www.blogger.com/atom/ns#' term='coffee brands'/><category scheme='http://www.blogger.com/atom/ns#' term='brand'/><category scheme='http://www.blogger.com/atom/ns#' term='coffee house'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><category scheme='http://www.blogger.com/atom/ns#' term='brand erosion'/><title type='text'>Starbucks Debrands for Market Expansion</title><summary type='text'>Back in the early 90s, I knew someone who worked at a new coffee shop in Santa Monica, and couldn’t get over the fact that people lined up at the door at the crack of dawn before the coffee shop opened. That’s the first time I heard of the Starbuck brand, and in retrospect, I should have sold the house and bought the stock at IPO price back then, and then I would have been a gizzillionaire or </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/7339212820807629910/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/07/starbucks-debrands-for-market-expansion.html#comment-form' title='6 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/7339212820807629910'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/7339212820807629910'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/07/starbucks-debrands-for-market-expansion.html' title='Starbucks Debrands for Market Expansion'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>6</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-7065379879752636982</id><published>2009-07-24T01:37:00.000-07:00</published><updated>2010-11-08T22:55:48.949-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='product management'/><category scheme='http://www.blogger.com/atom/ns#' term='entrepreneurship'/><category scheme='http://www.blogger.com/atom/ns#' term='corporate strategist'/><category scheme='http://www.blogger.com/atom/ns#' term='risk taking'/><category scheme='http://www.blogger.com/atom/ns#' term='startup funding'/><category scheme='http://www.blogger.com/atom/ns#' term='startup investment'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='entrepreneur'/><category scheme='http://www.blogger.com/atom/ns#' term='risk'/><category scheme='http://www.blogger.com/atom/ns#' term='product'/><category scheme='http://www.blogger.com/atom/ns#' term='product development'/><category scheme='http://www.blogger.com/atom/ns#' term='vc funding'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>The Mind of the Entrepreneur</title><summary type='text'>After working within, with, for, or around corporations for over 20 years, I think I have a good handle on how things work in that environment. Roles are defined. Territories are drawn. Timelines are (mostly) prepared for. Corporations don’t all tick the same way, but there’s an order to the madness. There’s definitely madness, but order too.

This is how it goes.

The strategists stand atop the </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/7065379879752636982/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/07/mind-of-entrepreneur.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/7065379879752636982'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/7065379879752636982'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/07/mind-of-entrepreneur.html' title='The Mind of the Entrepreneur'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-4695621466548350032</id><published>2009-07-09T11:39:00.000-07:00</published><updated>2010-11-08T22:56:10.691-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='startup investment'/><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='social networking'/><category scheme='http://www.blogger.com/atom/ns#' term='murdoch'/><category scheme='http://www.blogger.com/atom/ns#' term='funding'/><category scheme='http://www.blogger.com/atom/ns#' term='Twitter'/><category scheme='http://www.blogger.com/atom/ns#' term='startup funding'/><category scheme='http://www.blogger.com/atom/ns#' term='malone'/><category scheme='http://www.blogger.com/atom/ns#' term='diller'/><category scheme='http://www.blogger.com/atom/ns#' term='venture capital funding'/><category scheme='http://www.blogger.com/atom/ns#' term='vc funding'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Startup Funding Back to Basics?</title><summary type='text'>A few weeks ago I blogged about Twitter and its prospects as an up-and-coming player vis-à-vis the media attention it received due to the events in Iran. The point I made was that the company needs to come up with a proper business / revenue model sooner than later.

Yesterday this made headline news as Allen &amp; Co.’s Sun Valley Media and Technology Conference got its kick start. Rupert Murdoch, </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/4695621466548350032/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/07/startup-funding-back-to-basics.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4695621466548350032'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4695621466548350032'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/07/startup-funding-back-to-basics.html' title='Startup Funding Back to Basics?'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-6507530806773961359</id><published>2009-07-02T11:55:00.000-07:00</published><updated>2009-07-02T12:06:26.353-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='FDA'/><category scheme='http://www.blogger.com/atom/ns#' term='Abbott Laboratories'/><category scheme='http://www.blogger.com/atom/ns#' term='Tylenol'/><category scheme='http://www.blogger.com/atom/ns#' term='King Pharmaceuticals'/><category scheme='http://www.blogger.com/atom/ns#' term='Percocet'/><category scheme='http://www.blogger.com/atom/ns#' term='Durg companies'/><category scheme='http://www.blogger.com/atom/ns#' term='Pain killers'/><category scheme='http://www.blogger.com/atom/ns#' term='Johnson and Johnson'/><category scheme='http://www.blogger.com/atom/ns#' term='liver failure'/><category scheme='http://www.blogger.com/atom/ns#' term='Endo Pharmaceuticals'/><category scheme='http://www.blogger.com/atom/ns#' term='liver disease'/><category scheme='http://www.blogger.com/atom/ns#' term='pain management'/><category scheme='http://www.blogger.com/atom/ns#' term='Vicodin'/><title type='text'>Sedation Medication Nation</title><summary type='text'>Today I’m taking off my business analyst hat and wearing my consumer hat…The news that some of the most commonly used drugs in US cause acute liver failure took the news pipelines by a storm this week, and as someone who has lost two loved ones to liver failure (one from complications of cancer, and one from complications of Hepatitis after blood transfusion, if you must know), I have some </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/6507530806773961359/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/07/sedation-medication-nation.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6507530806773961359'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/6507530806773961359'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/07/sedation-medication-nation.html' title='Sedation Medication Nation'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-2791586097939350289</id><published>2009-06-18T13:55:00.000-07:00</published><updated>2010-11-08T22:56:33.484-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='social networking'/><category scheme='http://www.blogger.com/atom/ns#' term='microblogging'/><category scheme='http://www.blogger.com/atom/ns#' term='Green wave'/><category scheme='http://www.blogger.com/atom/ns#' term='Iran'/><category scheme='http://www.blogger.com/atom/ns#' term='Twitter'/><category scheme='http://www.blogger.com/atom/ns#' term='revenue model'/><category scheme='http://www.blogger.com/atom/ns#' term='business model'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Is Twitter Ready for Adult Supervision?</title><summary type='text'>Unless you’ve been hiding under a rock over the past week, you’d know that something’s brewing in Iran. News of mass demonstrations against voter fraud there has finally hit mainstream media in US, but it all started on the blogosphere, video sharing sites, and social media sites like the Huffington Post, Youtube, Facebook and Twitter. This created side discussions about increased legitimacy of </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/2791586097939350289/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/06/is-twitter-ready-for-adult-supervision.html#comment-form' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2791586097939350289'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2791586097939350289'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/06/is-twitter-ready-for-adult-supervision.html' title='Is Twitter Ready for Adult Supervision?'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-22021623656224948</id><published>2009-06-10T23:19:00.000-07:00</published><updated>2010-11-08T22:56:51.829-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='price reductions'/><category scheme='http://www.blogger.com/atom/ns#' term='Palm'/><category scheme='http://www.blogger.com/atom/ns#' term='iPhone'/><category scheme='http://www.blogger.com/atom/ns#' term='Commoditization'/><category scheme='http://www.blogger.com/atom/ns#' term='product'/><category scheme='http://www.blogger.com/atom/ns#' term='pricing'/><category scheme='http://www.blogger.com/atom/ns#' term='revenue reduction'/><category scheme='http://www.blogger.com/atom/ns#' term='Apple'/><category scheme='http://www.blogger.com/atom/ns#' term='Palm Pre'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Note to Apple: Pssst…. This is what Commoditization Looks Like</title><summary type='text'>When I was at college in the 80s (whoa, did I just give away my age?) my brother who had just graduated from college bought a brand new PC. Price tag: $2000. That’s $2000 in the 80s when the consumer had a comfortable choice of brand new cars well under $10,000. Which begs the question, how come cars are so expensive these days? But I digress. This isn’t about cars.

Back to the PC. I asked my </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/22021623656224948/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/06/note-to-apple-pssst-this-is-what.html#comment-form' title='3 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/22021623656224948'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/22021623656224948'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/06/note-to-apple-pssst-this-is-what.html' title='Note to Apple: Pssst…. This is what Commoditization Looks Like'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>3</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-2097848170988423072</id><published>2009-06-02T16:08:00.000-07:00</published><updated>2010-11-08T22:57:10.096-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='Carly Fiorina'/><category scheme='http://www.blogger.com/atom/ns#' term='Ursula Burns'/><category scheme='http://www.blogger.com/atom/ns#' term='female CEOs'/><category scheme='http://www.blogger.com/atom/ns#' term='management'/><category scheme='http://www.blogger.com/atom/ns#' term='women CEOs'/><category scheme='http://www.blogger.com/atom/ns#' term='Anne Mulcahy'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Hail to the Chief-ess</title><summary type='text'>I’m reminiscing here… 

When I joined Xerox in the late 80s, the average tenure of Xerox employees was a whopping 17 years (yes, average), and let me tell you, the “average” executive there wasn’t female, and he certainly wasn’t black. I remember hearing about Ursula Burns – a lot. Everyone knew of her, because (oooh!) a black woman had become the VP of something or other. This is before Obamania</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/2097848170988423072/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/06/hail-to-chief-ess.html#comment-form' title='3 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2097848170988423072'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/2097848170988423072'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/06/hail-to-chief-ess.html' title='Hail to the Chief-ess'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>3</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-1128477043536429110</id><published>2009-05-18T15:29:00.000-07:00</published><updated>2010-11-08T22:57:27.819-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='successful deals'/><category scheme='http://www.blogger.com/atom/ns#' term='product'/><category scheme='http://www.blogger.com/atom/ns#' term='Mergers and acquisitions strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='due diligence'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Everything I wanted to know about approaching an M&amp;A deal, I learned from Dating</title><summary type='text'>With every economic downturn, there’s a flurry of mergers and acquisitions as a result of lowered market value, lower-tiered companies threatened to fall off the grid, and companies with a cash hoard searching for bargains. 

With this in mind, it occurred to me that approaching M&amp;A deals mirrors dating in many ways. Here are a dozen parallels I thought about. Feel free to add anything I might </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/1128477043536429110/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/05/everything-i-wanted-to-know-about.html#comment-form' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1128477043536429110'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/1128477043536429110'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/05/everything-i-wanted-to-know-about.html' title='Everything I wanted to know about approaching an M&amp;A deal, I learned from Dating'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-8745761308998946313</id><published>2009-05-13T16:07:00.000-07:00</published><updated>2010-11-08T22:57:56.541-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='brand strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='kindle'/><category scheme='http://www.blogger.com/atom/ns#' term='amazon'/><category scheme='http://www.blogger.com/atom/ns#' term='green product branding'/><category scheme='http://www.blogger.com/atom/ns#' term='ebook'/><category scheme='http://www.blogger.com/atom/ns#' term='brand'/><category scheme='http://www.blogger.com/atom/ns#' term='ebooks'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Gauging Kindle’s Disruptiveness</title><summary type='text'>Disruptive technologies always have a “cool” factor associated with them. They also tend to leave ripple affects on industries and businesses beyond their immediate circle (kind of like earth quakes? OK, I’ve lived in southern California for too long). When Marc Andreessen developed Mosaic, who could have imagined the depth and breadth of the Internet’s reach to concepts such as social networking</summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/8745761308998946313/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/05/gauging-kindles-disruptiveness.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/8745761308998946313'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/8745761308998946313'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/05/gauging-kindles-disruptiveness.html' title='Gauging Kindle’s Disruptiveness'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6387017872090573231.post-4910288383956432530</id><published>2009-05-04T12:11:00.000-07:00</published><updated>2010-11-08T22:58:14.750-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='strategy'/><category scheme='http://www.blogger.com/atom/ns#' term='Mark Hurd'/><category scheme='http://www.blogger.com/atom/ns#' term='HP CEO'/><category scheme='http://www.blogger.com/atom/ns#' term='CEO'/><category scheme='http://www.blogger.com/atom/ns#' term='product'/><category scheme='http://www.blogger.com/atom/ns#' term='HP invent'/><category scheme='http://www.blogger.com/atom/ns#' term='management'/><category scheme='http://www.blogger.com/atom/ns#' term='hp innovation'/><category scheme='http://www.blogger.com/atom/ns#' term='business'/><title type='text'>Is HP’s CEO, Mark Hurd, stifling innovation?</title><summary type='text'>When I worked at Xerox many years ago, our division (unsuccessfully) competed with HP’s printer division. HP was the king of that sector, and all we could do was idolize the company and grapple for the dust they left behind. As masters of innovation, they drew the maps for everyone else to follow. 

I hadn’t followed HP closely for some time, so when I ran into a profile of the company and its </summary><link rel='replies' type='application/atom+xml' href='http://thedirective.blogspot.com/feeds/4910288383956432530/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://thedirective.blogspot.com/2009/05/is-hps-ceo-mark-hurd-stifling.html#comment-form' title='5 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4910288383956432530'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6387017872090573231/posts/default/4910288383956432530'/><link rel='alternate' type='text/html' href='http://thedirective.blogspot.com/2009/05/is-hps-ceo-mark-hurd-stifling.html' title='Is HP’s CEO, Mark Hurd, stifling innovation?'/><author><name>Kat Shoa</name><uri>http://www.blogger.com/profile/06131287502958034301</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='27' src='http://1.bp.blogspot.com/_o9Itq-3-yWw/S6QYTfDBRfI/AAAAAAAAACk/iAn2vqoN5Qg/S220/22-2+-+clean.png'/></author><thr:total>5</thr:total></entry></feed>
