The Directive

Revenue growth strategies, market strategies, product innovation, and everything in between - by Kat Shoa

August 3, 2011

Corporate board of directors: how to formulate them for success

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These days, more than ever, boards of directors carry the responsibility for the company’s health, fiscal responsibility, and future exp...
May 19, 2011

Kat Shoa moderating panel at Connectivity Week 2011: Integrated Critical Communications Infrastructure

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I've been asked to moderate a panel at the Smart Grid Connectivity Week 2011 . The topic is of utmost importance to the success of the S...
March 1, 2011

The direct impact of R&D expenditures on market capitalization: an analysis of large cap companies – Google, Apple, Microsoft, HP, IBM, 3M, Intel, Xerox, Oracle, Cisco, Caterpillar, GE, Johnson & Johnson, Dell

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As many of my readers know, I’m a big proponent of R&D expenditures for companies developing products, services, and intellectual proper...
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December 29, 2010

The Directive most read articles reveal business strategy reader interest in social media, hot business topics

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I started The Directive in May 2009, and at the end of 2010, I thought I'd take a look at the statistics for the articles I've writt...
December 23, 2010

Happy Holidays from Kat Shoa

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2010 is a wrap! And it turned out to be a great year for Kat Shoa Consulting. With several highly strategic engagements in hot markets such ...
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Kat Shoa
Managing Director of The Directive Group, a multi-disciplinary management consulting firm offering business growth services for companies developing products, services, and intellectual properties. More at: www.theDirectiveGroup.com
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